This is probably an inauspicious first post, as this film is awful. Funded by General Motors and released in 1978, this 13-minute anti-bike film is thinly veiled as a "share the road" educational flick for new drivers.
My problem with it is the language that is used. The message in "I Like Bikes, But..." is that bikes themselves pose a problem for drivers. By transferring responsibility for bad cycling to bikes instead of the bike drivers, the authors were effectively teaching new motorists that bikes (and therefore, bicyclists) are inherently road hazards. One should probably not expect any better from a film funded by an auto manufacturer, but this one surprised me nonetheless.
Stay tuned, though, I've got a three-parter coming soon that detourns some of the scenes from this film for the forces of good.
1 comment:
Awesome first post, Jack. Great find -- the anti-bike message is not so "thinly veiled" as much as it seems to be the reason the video exists.
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